Verizon’s Big Takeover Campaign

Verizon's most extensive Out-of-Home (OOH) advertising endeavor to date unfolded with a strategic blend of traditional and digital mediums. The campaign commenced with Subway Takeovers in the heart of New York City and dominated key airport spaces in NYC, LA, Nashville, and Salt Lake City. To widen the campaign's footprint, digital and printed OOH elements spread across Detroit, Phoenix, San Francisco, and Denver, targeting diverse demographics nationwide.

In my capacity as Senior Designer, I played a pivotal role in crafting the visual narrative. From designing and producing artwork to storyboarding digital animated components, I ensured a seamless and impactful brand presence across all mediums.

My role: Senior Designer